Comparison

Shadow Workers vs. Dust

Dust is proactive once built, but needs heavy setup. Shadow Workers are proactive and ready to work from day one.

The verdict

Dust sits in the "needs setup + proactive" quadrant. Once you build and configure agents on their platform, they can act on their own. But getting there takes real work: designing agent workflows, connecting data sources, building triggers, testing, debugging, maintaining. Shadow Workers sit in the "ready to work + proactive" quadrant. Same proactive execution, zero build time. You hire a worker, set a goal, and it runs. Both are autonomous. The difference is whether you want to build your own AI agents or hire ones that are already built.

Feature comparison

Shadow Workers
Dust
Setup
Minutes, hire a worker, set a goal
Hours to weeks: design, build, connect, test, maintain
Proactive
Yes, works toward goals from day one
Yes, once agents are built and configured
Pricing
Task-based: Free to $800/month, unlimited workers
29 EUR/user/month, scales with team size
Technical skill needed
None, describe your goal in Slack
Significant: agent design, workflow building
Maintenance
Self-maintaining
You maintain agents, debug, update
GTM specialization
Purpose-built for sales, pipeline, and CRM
General-purpose, no GTM-specific intelligence
Execution
End-to-end: prospect, outreach, follow-up, booking
Depends on what you build

Key differences

Both proactive. Only one is ready.

Dust agents can run autonomously, once built. That building takes hours to weeks of agent design, data connection, and workflow configuration. Shadow Workers are pre-built, pre-trained AI coworkers. Hire one, set a goal, watch it work. Same outcome, different starting point.

Build vs. Hire

Dust gives you an operating system to build AI agents from scratch. That's powerful if you have an AI team. Shadow Workers skip the build phase entirely. You hire workers that already know their job. No agent design, no workflow building, no ongoing maintenance.

Per-seat vs. task-based pricing

Dust charges 29 EUR per user per month. A 20-person team pays 580 EUR/month before building anything. Shadow Workers use task-based pricing starting free, hire unlimited workers, pay per task. You pay for output, not access.

Common questions

Dust is proactive once you build the agents. But building them takes significant setup: designing workflows, connecting data, configuring triggers. Shadow Workers are proactive from the moment you hire them. No building step.

In theory, you could build an outbound agent on Dust. In practice, Dust agents are primarily knowledge assistants. Shadow Workers are purpose-built for GTM with autonomous prospecting, outreach, follow-up, and meeting booking out of the box.

If you have an AI engineering team and want to build fully custom agents for non-GTM use cases, Dust gives you that flexibility. If you want proactive AI coworkers that work from day one without any building, Shadow Workers are faster to value.

Dust can connect to Slack as a data source and respond to messages, but it operates primarily through its own platform. Shadow Workers live natively in Slack as AI coworkers.

They gave you a tool. We'll give you a team.

Your first Shadow Worker is ready in 30 seconds. No contracts, no workflows to build, no AI to babysit.