Books qualified meetings. Researches prospects. Writes personalized outreach. Follows up relentlessly. Never takes a sick day.
Capabilities
Researches and identifies high-fit prospects matching your ICP
Writes personalized outreach based on prospect context, not templates
Follows up across channels with smart timing and persistence
Books qualified meetings directly on your team's calendar
Enriches contact data and maintains CRM records
Reports on pipeline activity and conversion metrics
Goal example
"Book 10 qualified meetings per week with VP-level prospects at Series B+ SaaS companies."
That's the entire setup. No prompts. No workflows.
Differentiators
Clay, Apollo, and Outreach need you to build workflows. Your AI SDR figures out who to contact, what to say, and when to follow up, autonomously.
Not "Hi {first_name}" mail merge. Your SDR researches each prospect, their company, role, recent news, tech stack, and crafts genuinely relevant outreach.
Every response, every booking, every rejection teaches your SDR what works for your specific market. It gets sharper every week.
No new dashboard to check. Your SDR reports in Slack, asks questions when it's stuck, and sends you meeting confirmations in real time.
FAQ
An AI SDR is an autonomous AI worker that performs the full sales development role, prospecting, research, personalized outreach, follow-ups, and meeting booking, without requiring you to build workflows or write prompts.
Your AI SDR identifies prospects matching your ICP, researches their context, crafts personalized outreach, follows up persistently, and when a prospect is interested, books the meeting directly on your team's calendar.
Shadow Workers augment your team, not replace it. Your AI SDR handles the volume work, prospecting, outreach, follow-ups, so your human SDRs can focus on the conversations that close deals. Most teams see 3-4x more meetings with the same headcount.
Apollo and Outreach are tools that need you to build sequences and workflows. Your AI SDR is autonomous, you give it a goal and it figures out the prospecting strategy, messaging, and follow-up cadence itself.
Other workers
Manages deal flow. Preps for calls. Drafts proposals. Keeps the pipeline moving. Never lets a deal go cold.
Monitors customer health. Spots upsell signals. Preps renewal conversations. Flags churn risks before they become churn.
Cleans your data. Enriches contacts. Fixes pipeline hygiene. Keeps your CRM honest so your forecasts aren't fiction.
From the blog
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Playbooks
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Your first Shadow Worker is ready in 30 seconds. No contracts, no workflows to build, no AI to babysit.